Download Our Free How to Talk About Value With Clients Using Impact Maps Deck

Download Our Free How to Talk About Value With Clients Using Impact Maps Deck

A set of slides from our webinar on how to use Impact Mapping to guide conversations about value with clients.

3 basic types of client value
How to measure client value
The power of “So what?”
Benefits Arise in the Use
Why? Who? How? What?
How the conversation becomes strategic and tactical
The 7 steps of the Impact Mapping process
Aim, actors, impacts and features
6 steps to guide the conversations towards value, and away from features
Managing change through build-measure-learn

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